摘要
[目的/意义]探讨演化博弈视角下区块链内容平台的主体知识共享行为影响因素,对优化平台的激励与监管机制、提升平台知识共享水平、促进内容平台生态化发展具有重要现实意义。[方法/过程]运用演化博弈的理论方法,构建基于区块链的内容平台主体知识共享行为的演化博弈模型。探索性地将通证激励与监管因素引入博弈模型中,对主体的知识共享行为演化关系进行推导和仿真验算,进而得出影响知识共享的关键因素。[结果/结论]博弈系统存在两个策略均衡点。博弈双方的初始策略选择、通证收益的分配比例、投票成本,以及平台监管能力与奖惩力度等是影响知识共享策略选择的关键因素。最后提出了优化激励模式、提升平台监管能力、加强平台推广等运营管理建议。
[Purpose/significance] This paper discusses the influencing factors of subject knowledge sharing behaviors of blockchain content platform from the perspective of evolutionary game,which is of great practical significance for optimizing the incentive and supervision mechanism of platform,improving the level of knowledge sharing on platform and promoting the ecological development of content platform. [Method/process] Based on the theory and method of evolutionary game,an evolutionary game model of users’ knowledge sharing behaviors on blockchain content platform is constructed. This paper introduces token incentive and supervision factors into the game model,deduces and simulates the evolution of knowledge sharing behaviors,and then obtains the key factors affecting knowledge sharing. [Result/conclusion] There are two equilibrium points in the game system,and the key factors affecting the selection of knowledge sharing strategy are the initial strategy selection,the distribution ration of token income,the voting cost,the platform supervision ability and the strength of rewards and punishments. Finally,the paper puts forward the suggestions on operation management including of optimizing the incentive model,enhancing platform’s supervision ability and strengthen platform’s promotion.
作者
陈国兰
原雨奇
张志武
Chen Guolan;Yuan Yuqi;Hang Zhiwu(Nanjing University of Posts and Telecommunications Library,Nanjing Jiangsu 210023;Faculty of Mathematics University of Waterloo,Waterloo Canada ON N2L 3G1)
出处
《情报探索》
2022年第9期29-38,共10页
Information Research
基金
江苏高校哲学社会科学研究项目“基于大数据视域的高校数据监护服务框架体系研究”(项目编号:2017SJB0080)
江苏省教育科学“十三五”规划专项课题“基于学术大数据的图书馆一流学科服务建设研究”(项目编号:C-c/2020/01/18)成果。
关键词
区块链
知识共享
演化博弈
通证
blockchain
knowledge sharing
evolutionary game
token
