摘要
随着无线通信技术的飞速发展和移动设备的深入普及,移动学习作为一种新的学习方式逐渐进入大学生的校园生活。但实践中大学生对移动学习的应用情况与其对移动设备的热情并不匹配,大学生对移动学习的接受和运用不足现象严重。到底哪些因素影响着大学生接受移动学习?关于移动学习的采纳与接受,已有的研究主要采用技术接受模型(TAM模型),试图探究影响一般社会群体接受移动学习的因素。TAM模型应用存在一定的局限性,拓展的技术整合和接受理论模型(UTAUT模型)在信息接受模型中具有更好的解释力。以UTAUT模型为基础,利用问卷调查和多元回归分析对北京师范大学学生的研究发现,成就价值、绩效期望、使用经验、感知娱乐性和社会影响等因素对大学生接受移动学习有显著性影响,因此应从加强校园宣传与环境建设、改进移动学习资源设计等方面,提升大学生对移动学习的接受水平。
With the rapid development of wireless communication technology and mobile devices,mobile learning,as a new way of learning,is gradually integrated into college students＇ campus life.However,in practice,college students＇ application of mobile fails to match their passion for mobile devices.It is a serious phenomenon that college students are not willing to accept and use mobile learning.What are factors influencing college students＇ adoption of mobile learning？ As for the research of mobile learning adoption,previous researchers used Technology Acceptance Model（TAM）,trying to explore influencing factors for general social groups.Compared with TAM,which has several limitations in application,Unified Theory of Acceptance and Use of Technology（UTAUT） model has higher explanatory power.Based on the UTAUT model,a questionnaire survey was conducted among students of Beijing Normal University,and multiple regression analysis was used to analyze the data.The results indicated that such factors as attainment value,performance expectations,experience,perceived playfulness and social influence have positive effects on college students＇ adoption of mobile learning.So in order to boost the adoption of mobile learning among college students,we should enhance the publicity and environment construction on campus,and improve the design of mobile learning resources.
出处
《现代远程教育研究》
CSSCI
2013年第4期61-66,共6页
Modern Distance Education Research
基金
北京师范大学教育学部学生科研基金资助
关键词
移动学习
接受行为
UTAUT模型
影响因素
实证分析
Mobile Learning
Acceptance Behavior
UTAUT Model
Influencing Factors
Empirical Study
