摘要
在国家加快发展职业教育的背景下,完善高职教育与本科教育的衔接是建设终身性职业教育体系的重要环节。而这两者的有效衔接,关键在于课程衔接。以市场营销学课程为例,要做好高职教学与本科教学的衔接,应该主要从培养目标、教学内容、教学方法和课程考核四个方面进行探索。
Under the background of speeding up the development of vocational education in the country, perfecting cohesion of higher vocational education and undergraduate education is an important part of constructing the permanent vocational education system. The key is the course cohesion. Taking marketing course as an example, the connection of higher vocational teaching and undergraduate teaching should be explored from the training objectives, teaching contents, teaching methods and curriculum evaluation four aspects.
出处
《辽宁高职学报》
2014年第9期66-67,94,共3页
Journal of Liaoning Higher Vocational
关键词
市场营销学
高职教育
本科教育
课程衔接
marketing
higher vocational education
undergraduate education
course cohesion
