摘要
本文基于对华东交通大学、南昌大学、南昌航空大学三所高校在校生的问卷调查以及线上访问,对大学生网络搜索行为进行了实证分析。研究发现,搜索引擎的搜索速度、搜索结果的准确性以及搜索结果的全面性是大学生选择主要搜索引擎的关键因素。大学生在运用搜索引擎时最常搜寻和浏览的内容主要是文体艺术类,而大学生的搜索习惯更加倾向于关键词搜索和二次搜索。在搜索结果的内容中,标题是最容易被关注的。
This paper conducted an empirical analysis of Internet search behavior of university students that based on the survey of the students of East China Jiaotong University,Nanchang University,Nanchang Hangkong University and online access.The study found that the search speed,accuracy and comprehensiveness of the search results of the search results of search engines is a key factor of the students choosing the major search engines.University students are the most common in the use of search engines to search and browse the contents of the main stylistic art keyword search more inclined to search habits of university students and secondary search.Title is the most likely to be of concern in the search results.
出处
《科技广场》
2013年第1期245-249,共5页
Science Mosaic
基金
南昌航空大学"三小"项目(编号:SXJG14)
关键词
搜索引擎
搜索行为分析
搜索习惯
Search Engine
Analysis of Search Behavior
Search Habits
