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动漫赋能成都文博旅游发展的机理与路径研究

On the Mechanism and Path of the Development of Museum Tourism in Chengdu Enabled by Animation
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摘要 通过阐述动漫的内涵与特征,探寻文博旅游的定义及属性发现,动漫在经济、文化、社会和游客等方面的价值实现与文博旅游发展的目标是不谋而合的,因此,动漫对文博旅游的发展具有强大潜力,可作为促进文博发展的新路径。在此基础上,从文博旅游的文化繁荣、经济发展、社会和谐、游客体验四个层面深入探究动漫赋能成都文博旅游发展的逻辑机理,梳理分析目前成都文博与动漫的融合现状。从游客、线上线下、数字技术、全地域、全领域等层面构建了以博物馆“内生式”原则为核心,“游客”为第一导向,“系统性赋能型”联动机制为基础的“1+2+N”的动漫赋能文博旅游发展的实践路径。 By elaborating the connotation and characteristics of animation and exploring the definition and attributes of museum tourism,it is found that the realization of the value of animation in economy,culture,society and tourists coincides with the development goal of museum tourism.Therefore,animation has a strong potential and can be used as a new path to promote the development of museum tourism.On this basis,from the four aspects of cultural prosperity,economic development,social harmony and tourist experience,the paper explores the logical mechanism of animation enabling the development of museum tourism in Chengdu.It sorts out and analyzes the current situation of the fusion of museum tourism and animation in Chengdu.From the aspects of tourists,online and offline channels,digital technology,the whole region and the whole field,it proposes a path of“1+2+N”where animation empowers museum tourism development with the“endogenous”principle of the museum as the core,“tourists”as the first orientation,and“systematic enabling”linkage mechanism as the basis.
作者 黄大刁 代振 HUANG Dadiao;DAI Zhen(Chengdu University,Chengdu 610106,Sichuan,China;Ningxia Normal University,Guyuan756000,Ningxia,China)
出处 《四川旅游学院学报》 2024年第3期57-64,共8页 Journal of Sichuan Tourism University
基金 四川省社会科学重点研究基地——四川动漫研究中心项目“动漫赋能成都文博旅游发展的机理与路径研究”,项目编号:DM202328。
关键词 动漫 成都文博旅游 机理 路径 animation Chengdu museum tourism mechanism path
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