摘要
在高质量发展理念的指引下,有着良好的白酒产业基础的贵州省,选择通过走酒旅融合发展的道路,大力发展白酒旅游,促进白酒产业的转型升级与高质量发展。通过对贵州省白酒旅游资源的调查与整理,运用地理学中的最邻近指数、冷热点分析、核密度分析与缓冲区分析等方法,对贵州白酒旅游资源的空间分布进行研究分析,指出贵州白酒旅游资源分布呈现出“局部集聚、多点发展”的态势。针对这一空间分布特征,提出了构建完善的白酒旅游区域协同发展体系、延伸白酒旅游产品开发的深度与广度、打造具有国际影响力的白酒旅游目的地品牌等具体开发策略,旨在为贵州白酒旅游产业的高质量发展提供思路。
Under the guidance of the idea of high-quality development,Guizhou province,which has a good foundation of Baijiu industry,chooses to vigorously develop Baijiu tourism by taking the road of integrated development of Baijiu and tourism integration,and promotes the transformation and upgrading of Baijiu industry and high-quality development.Based on the investigation and arrangement of Baijiu tourism resources in Guizhou,the spatial distribution of Baijiu tourism resources in Guizhou was studied and analyzed by using the methods of nearest neighbor index in geography,hot and cold spot analysis,nuclear density analysis and buffer zone analysis.It was pointed out that the distribution of Baijiu tourism resources in Guizhou showed the trend of "local agglomeration and multi-point development".In view of this spatial distribution characteristics,specific development strategies such as constructing a perfect regional coordinated development system of Baijiu tourism,extending the depth and breadth of Baijiu tourism product development,and building a Baijiu tourism destination brand with international influence were proposed,in order to provide ideas for the high-quality development of Baijiu tourism industry in Guizhou.
作者
卜建东
郄广平
何景明
郭鹏
王子谦
BU Jiandong;QIE Guangping;HE Jingming;GUO Peng;WANG Ziqian(Department of Tourism Management,Moutai University,Zunyi 564507,China)
出处
《中国酿造》
CAS
北大核心
2023年第12期262-268,共7页
China Brewing
基金
国家社科基金项目(21BMZ123)
贵州省重点学科建设项目(ZDXK[2018]009)
茅台学院高层次人才启动项目(mygccrc[2022]134)
贵州省教育厅人文社会科学研究项目(2023GZGXRW122)。
关键词
白酒
旅游资源
空间分布
开发策略
Baijiu
tourism resources
spatial distribution
development strategy
