摘要
[目的/意义]旨在为提升我国网络舆情治理能力提供参考。[方法/过程]通过构建主体-方法分析框架,阐述“舆情管控”和“网民整合”两种网络舆情治理模式及特点,分析从“舆情管控”到“网民整合”网络舆情治理模式的演变逻辑。[结果/结论]“网民整合”体现了源头治理理念,是一种全面治理方式,也是一种更为有效的舆情治理模式。
[Purpose/significance]The paper intends to provide references for improving the network public opinion governance ability in China.[Method/process]Through constructing a subject-method analysis framework two models and their characteristics of“Internet public opinion control”and“Netizen Integration”are elaborated and the evolution logic of the network public opinion governance model is analyzed from“Internet public opinion control”to“netizen integration”.[Result/conclusion]“Netizen integration”reflects the concept of source governance a comprehensive governance pattern and is also a more effective public opinion governance pattern.
作者
申爱君
Shen Aijun(School of Marxism Wenzhou University,Wenzhou Zhejiang 235035)
出处
《情报探索》
2020年第7期21-26,共6页
Information Research
基金
2019年浙江省大学生科技创新活动计划暨新苗人才计划基金项目“浙江省志愿服务发展状况研究——基于‘志愿汇’APP数据分析”(项目编号:2019R429058)成果之一。
关键词
网络舆情治理
舆情管控
网民整合
演变逻辑
Internet public opinion governance
public opinion control
netizen integration
evolutionary logic
