摘要
文章从战略管理视角出发,将非物质文化遗产传承视为一个系统工程,从优势、劣势、机遇、挑战等四个维度分析了非物质文化遗产传承现状,并从制度保障、经费扶持、教育引导、民间传承、跨界融合、品牌培育等方面切入,对构建非物质文化遗产传承体系提出了路径建议。
From the perspective of strategic management,the inheritance of intangible cultural heritage is regarded as a systematic project.The present situation of inheritance of intangible cultural heritage is analyzed from the four dimensions of strengths,weaknesses,opportunities and challenges.It starts with system guarantee,financial support,education guidance,folk inheritance,cross-border integration and brand cultivation,and proposes suggestions with regard to the construction of inheritance system of intangible cultural heritage.
作者
郭高萍
GUO Gao-ping(Dongguan Polytechnic,Dongguan,Guangdong 523808,China)
出处
《湖北职业技术学院学报》
2019年第4期57-62,共6页
Journal of Hubei Polytechnic Institute
基金
东莞市2018年哲学社会科学规划立项课题“东莞区域优秀传统文化传承研究”(项目编号:2018JY52)的阶段性研究成果
关键词
优秀传统文化
非物质文化遗产
SWOT分析
传承
excellent traditional culture
intangible cultural heritage
SWOT analysis
inherit
