摘要
提高农村居民信息意识是农业现代化和农业信息化的具体要求,也是实现农业现代化和农业信息化的重要途径。本文通过对西北四省(陕西、甘肃、宁夏、青海)1 561位农村居民的调研,从农村居民对信息的信任度、关注度、认可度三个维度分析了该区域农民的信息意识现状。研究重点对比了农民信息意识在不同个体特征要素(性别、年龄、文化程度、务农经验)和信息传播系统要素(邻里系统、大众媒介系统)之间表现出的差异性,并在此基础上提出了提升农村居民信息意识的相关建议。
Increasing of rural residents' awareness of information is the specific requirements of agricultural modernization and information technology.It is also an important way of agricultural modernization and agricultural information technology implementation.Based on the data of 1 561 rural residents in four northwest provinces(Shaanxi,Gansu,Ningxia and Qinghai),the author analyzed the status quo of information awareness among rural residents in this area.Specifically,the information awareness refers to confidence of information,attention of information and recognition of information.The paper mainly compared the different informational awareness of two groups of elements.The one is rural residents' individual characteristics such as gender,age,education background and farming experience.The other is information dissemination systems such as neighborhood system and the mass media system.The paper finally put forward relevant recommendations on improving rural residents' awareness of information.
出处
《西北农林科技大学学报(社会科学版)》
CSSCI
北大核心
2016年第1期145-153,共9页
Journal of Northwest A&F University(Social Science Edition)
基金
陕西省软科学项目(2015KRM078)
陕西省科技厅项目(S2010CZT01)
国家社会科学基金西部项目(11XTQ006)
关键词
西北地区:农村居民
信息意识
信息素养
northwest provinces
rural residents
information awareness
information literacy