摘要
国际服务业的发展、商务旅游的兴起为旅游服务创新提出了新的要求。经过30年的发展,我国旅游产业整体水平已经取得举世瞩目的成就,为产业转型奠定了基础;同时,旅游产业传统发展方式也带来诸多矛盾,推进旅游产业转型与升级成为必然选择。基于服务创新四维度模型,在旅游产业功能转型、消费转型、产品转型、企业转型、管理转型基础上的商务旅游服务外包将成为旅游产业转型的必然途径。
It needs tourism service innovation because of the development of international service industry and business tourism service.After thirty years Chinese tourism industry has gotten the great achievements that become the foundation of tourism industry reforming pattern and upgrading.That becomes inevitable selection to propel reforming pattern and upgrading according to the problems by the way of tradition development.Business tourism service outsourcing will prove to be the necessary channel of reforming pattern and upgrading on the basis of reforming pattern and upgrading of industry function,consumption,product,enterprise and management in view of the four-dimensional model of service innovation.
出处
《南京财经大学学报》
2010年第2期34-38,共5页
Journal of Nanjing University of Finance and Economics
基金
2007年度江苏省教育厅"青蓝工程"项目资助
关键词
服务创新
旅游产业
转型
升级
service innovation
tourism industry
reforming pattern
upgrading
