摘要
网络流行语一定程度上可以反映社会动态、大众心理,甚至文化趋势,具有重要的研究价值。“XX哒”格式从广泛传播至今,仍然热度不减。对此,学者们对该格式的来源、概念含义以及结构特征等都进行了较为深入的讨论。然而现有研究对于“XX哒”格式的观察还不够深入,相关成因的分析也有待进一步深入。因此,对“XX哒”格式进行重新分析,并尝试在语用模因视域下对该类结构式进行语用动因分析。研究发现:“XX哒”格式的含义具有双重性,第一种含义表示具有卖萌意味的语气表达,以“么么哒”为代表;第二种含义则表示具有萌化色彩的性状类表达,以“萌萌哒”为例,其中“XX哒”格式的含义与构成成分“哒”演变有一定关系。最后,对“XX哒”格式的流行成因进行了语言内和语言外的双重探讨,深层次分析模因论在该格式形成中发挥的作用,以期加深对网络流行语产生机制的理解和认识。
To a certain extent, internet buzzwords can reflect social dynamics, public psychology, and even cultural trends, which has important research value. The format of “XX Da” has been widely spread so far, and it is still popular. In this regard, scholars have conducted in-depth discussion on the source, conceptual meaning and structural characteristics of the format. However, the existing research on the observation of “XX Da” is not deep enough, and the analysis of related causes also needs to be further deepened. Therefore, this paper re-analyzes the format of “XX Da” and tries to analyze the pragmatic motivation of this kind of structure from the perspective of pragmatic memes. It is found that the meaning of “XX Da” has dual meaning. The first meaning indicates the tone expression with a sense of humour, represented by “Meme Da”;the second meaning indicates the characteristic expression with sprouting color. Taking “Mengmeng Da” as an example, the meaning of “XX Da” has a certain relationship with the evolution of the constituent “Da”. Finally, the popular causes of “XX Da” format are discussed both inside and outside the language, and the role of memetics in the formation of the format is deeply analyzed in order to deepen the understanding of the generation mechanism of internet buzzwords.
作者
陈秀春
CHEN Xiu-chun(Guangzhou Huali College,Guangzhou 511325,China)
出处
《黑龙江教师发展学院学报》
2023年第3期8-11,共4页
Journal of Heilongjiang Institute of Teacher Development
基金
2021年广东省教育厅质量工程项目“广州华立学院翻译课程教研室”(粤教高函[2021]29号)
2022年度成都游憩环境技术研究院开放性课题项目“高校英语专业网络课程群建设的研究与实践”(22YQKF0708)。