摘要
运用文献资料法、田野调查法等,对白族传统体育文化与旅游融合进行实地调查分析,研究得出:白族传统体育文化与旅游资源具有较强的融合基础,融合模式主要包括节日融合、赛事融合、演出融合,提出了充分利用多种资源进行整合配套开发,基于高校“产教融合、校企合作”构架民族传统体育旅游文化发展体系,大力发展民族特色优势项目,打造品牌文化提升知名度等,让民族体育旅游更好地助力乡村振兴。
By using the methods of literature and field investigation,a field investigation and analysis of the integration of Bai traditional sports culture and tourism are carried out. The research concludes that:Bai traditional sports culture and tourism resources have a strong integration foundation, and the integration mode mainly includes festival integration, events integration and performances integration. This paper proposes to make full use of a variety of resources for integrated and supporting development,build an ethnic traditional sports tourism culture development system based on the "integration of production and education,schoolenterprise cooperation" in colleges and universities,vigorously develop projects with ethnic characteristics and advantages,build brand culture to enhance popularity,etc.,and make ethnic sports tourism better help rural revitalization.
作者
侯国亮
荣晓雯
赵利华
Hou Guoliang;Rong Xiaowen;Zhao Lihua(School of Medicine,Yunnan University of Business Management,Kunming 650106,China;College of Sports Science,Dali University,Dali,Yunnan 671003,China)
出处
《大理大学学报》
2022年第12期78-85,共8页
Journal of Dali University
基金
云南经济管理学院科学研究基金项目(2021KY18)。
关键词
白族文化
传统体育
乡村振兴
产业融合
Bai culture
traditional sports
rural revitalization
industrial integration