摘要
随着5G时代的来临,“直播+电商”的销售模式催生出“网红经济”,并成为农产品零售的一个新的经济增长点。面对市场大环境的发展变化,高校在人才培养上也需要面向基层、服务地方,有针对性地调整人才培养模式,实现农产品直播电商人才的政、校、行、企多元协同培育。
With the advent of the 5G era,the sales model of“live broadcasting+e-commerce”has led to the“Internet-famous economy”and has become a new economic growth point of agricultural product retail.In the face of the development and change of the market environment,colleges and universities also need to target the grass-roots level and service areas in talent cultivation,adjust the talent cultivation mode in a targeted manner,and realize the coordinated cultivation of diverse talents from government,schools,businesses and enterprises in the live broadcast of agricultural products.
作者
赵微
ZHAO Wei(Hefei College of Finance and Economics, Hefei Anhui 230601, China)
出处
《吉林工程技术师范学院学报》
2022年第2期44-46,共3页
Journal of Jilin Engineering Normal University
基金
合肥财经职业学院校级重点科研课题(XZK202101R)。
关键词
农产品
直播电商
人才培养
多元协同
Agricultural Products
Live E-Commerce
Talent Cultivation
Diversified Coordination
