摘要
云台山景区作为我国知名的5A级旅游景区,近年来在地方政府的大力支持下发展迅速,取得了令人瞩目的发展成绩,目前已发展成为集多个世界级、国家级称号于一身的山水休闲类旅游景区。通过梳理云台山景区的发展经验和竞争优势,总结云台山景区的成功主要靠深挖历史文化价值、加大政府支持力度和加强体验营销管理,以期为国内同类山岳型旅游景区的建设提供一些参考。
Yuntai Mountain scenic area,as a well-known 5A tourist attraction in China,has developed rapidly in recent years under the strong support of the local government,and has made remarkable achievements in development.It has developed into a number of world-class,national title in a landscape leisure tourism area.By sorting out the development experience and competitive advantages of Yuntai Mountain scenic spot,the success of Yuntai Mountain scenic spot mainly depends on digging deep historical and cultural values,increasing government support and strengthening experience marketing management,in order to provide some reference for the construction and development of similar mountain scenic spots in China.
作者
许雁领
XU Yanling(Wuzhi County Party Committee,Jiaozuo City,Henan Province,Jiaozuo,Henan Province,454000 China)
出处
《科技创新导报》
2021年第33期179-181,共3页
Science and Technology Innovation Herald
关键词
云台山景区
旅游
河南省
发展经验
Yuntai mountain scenic spot
Travel
Henan province
Development experience
