摘要
为了适应社会发展,创新林业技术推广方式,通过调查分析新媒体在林业技术推广中应用现状和利用"武威市林业综合服务中心"微信公众号推广林业技术的成效,发现应用新媒体开展林业技术推广需求量大,使林技推广具有内容丰富、服务个性化、传播速度快、传播范围广、成本低等优点,相比传统推广模式优势明显,更适应社会发展。
In order to adapt to the social development and innovate the way of forestry technology promotion,through the investigation and analysis of the application status of new media in forestry technology promotion and the effect of using“Wuwei Forestry Comprehensive Service Center”WeChat official account to promote forestry technology,it is found that the application of new media to carry out forestry technology promotion is in great demand.Therefore,forest technology promotion has the advantages of rich content,personalized service,fast transmission speed,wide spread range and low cost.Compared with the traditional promotion mode,it has obvious advantages and is more suitable for social development.
作者
华晓琴
王斌
屠丽芳
HUA Xiaoqin;WANG Bin;TU Lifang(Wuwei Comprehensive Forestry Service Center of Gansu Province,Wuwei Gansu 733000,China)
出处
《甘肃林业科技》
2021年第2期67-70,共4页
Journal of Gansu Forestry Science and Technology
基金
2019年甘肃省委组织部重点人才项目陇原青年创新创业人才团队项目。
关键词
新媒体
林业技术推广
微信公众号
new media
forestry technology popularization
WeChat official account
