摘要
共享经济目前已经成为运营管理领域一大新的研究热点,其相关研究在近几年如雨后春笋般涌现.首先明晰共享经济在运营管理领域研究的相关学术概念和研究主体及范围,并根据资源所属权将共享经济模式分成两大类——C2C (customer-to-customer)模式和B2C (business-tocustomer)模式,其中C2C模式又可细分为由市场定价和由平台定价两小类.之后分别选取每类模式内代表性的共享经济平台(共享住宿、打车平台和共享单车),对该模式内共享经济研究进行梳理,并侧重于关注C2C模式内的定价问题和B2C模式内的资源管理问题.通过介绍目前共享经济特别是平台经济的研究进展,展望未来共享经济的研究方向和可能的研究问题.
Sharing economy has been one of the emerging and promising research topics in the operation management field,and there has been a growing body of related literature in recent years.The academic notion on sharing economy is first clarified,and the corresponding research scopes are introduced.Then based on the ownership of the shared resource,the business modes of sharing economy are categorized into C2 C and B2 C modes.Then within each type of business mode,representative platforms(including house-sharing,ride-sharing and bike-sharing platforms) are picked up,in the context of which,literature related to the corresponding business mode is reviewed,especially the pricing problem in the C2 C mode and resource management problem in the B2 C mode.
作者
朱晗
ZHU Han(School of Management Science and Engineering,Dongbei University of Finance and Economics,Dalian 116025,China)
出处
《系统工程理论与实践》
EI
CSSCI
CSCD
北大核心
2021年第2期411-420,共10页
Systems Engineering-Theory & Practice
基金
国家自然科学基金(71902018,71831003)
辽宁省教育厅科学研究经费(LN2020Q40)。
关键词
共享经济
运营管理
平台经济
sharing economy
operation management
platform economy