摘要
国内外电子商务日益发展,电子商务人才十分匮乏,高校电子商务专业实验教学面临新的挑战和需求,实践教学课程手段单一、内容简单且严重脱离用人单位实际业务需求的现状急需改善。基于电子商务课程复合性和实践性的特点,结合现实社会中电子商务发展的具体情况,提出构建电子商务以“创意、创新、创业”课程群的实验教学体系,将有效实现学科竞赛对电子商务专业教学体系功能性整合,为高校电子商务专业发展提供参考。
Electronic commerce is developing day by day at home and abroad,and e-commerce talents are in short of need.The experimental teaching of e-commerce specialty in colleges and universities is facing new challenges and needs.The means of practical teaching is single,and the content is simple and seriously separated from the actual needs of employers.The present situation is in urgent need of improvement.Based on the complex and practical characteristics of e-commerce curriculum and the specific situation of e-commerce development,this paper puts forward the construction of experimental teaching system of e-commerce course group of"creativity,innovation and entrepreneurship",which will effectively realize the functional integration of subject competition and the teaching system of e-commerce specialty,and provide a reference for the development of e-commerce specialty in colleges and universities.
作者
陈代江
胡争艳
CHEN Dai-jiang;HU Zheng-yan(College of Computer and Information Science,Chongqing Normal University,Chongqing 401331,China)
出处
《教育教学论坛》
2020年第34期331-332,共2页
Education And Teaching Forum
基金
重庆师范大学教育改革项目资助(201523)。
关键词
电子商务
课程群
实验教学体系
electronic commerce
course group
experimental teaching system