摘要
广西壮族地区作为我国少数民族聚集地,有着其独特的民族传统文化,每年三月三歌纡节都会举办各种各样的活动,展现壮族地区民族传统体育文化的昌盛。在新媒体时代下,壮族地区民族传统节庆体育融合发展的策略研究显得尤为重要,本文从节庆体育旅游发展的优势、现状及现存问题出发,经过调查研究,总结整理与新媒体融合下,体育旅游发展的策略,为广西壮族地区经济发展做出一定的贡献。
Guangxi Zhuang nationality area,as a gathering place of ethnic minorities in China,has its unique national traditional culture.Every March 3 song festival holds a variety of activities to show the prosperity of national traditional sports culture in Zhuang nationality area.In the era of new media,it is particularly important to study the strategy of the integration and development of traditional festival sports in Zhuang nationality areas.starting from the advantages,present situation and existing problems of festival sports tourism development,through investigation and research,this paper summarizes the strategies of sports tourism development under the integration of new media,and makes certain contributions to the economic development of Zhuang nationality areas in Guangxi.
作者
燕林博
Yan Linbo(College of physical Education,Guangxi Normal University,Guilin,Guangxi,541006)
出处
《当代体育科技》
2020年第15期202-203,共2页
Contemporary Sports Technology
关键词
新媒体
节庆体育
体育旅游
New media
Festival sports
Sports tourism
