摘要
高职电子商务是培养电子商务急需人才的专业,电子商务运营课程是该专业的核心课程,在人才培养中具有决定性作用.本文通过对高职电子商务运营课程的实践教学过程进行分析,提出了对电子商务运营课程实践教学的改进措施,从而提高了电子商务人才培养质量,对电子商务行业人才需求具有十分重要的意义.
E-commerce in higher vocational colleges is a specialty for training talents in urgent need of E-commerce. E-commerce operation course is the core course of the specialty, and plays a decisive role in personnel training. Based on the analysis of the practical teaching process of e-commerce operation course in higher vocational colleges, this paper puts forward some measures to improve the practical teaching of e-commerce operation course, thus improving the quality of e-commerce per-sonnel training, which is of great significance to the talent demand of e-commerce industry.
作者
闫磊
YAN Lei(Department of Information Engineering, Bozhou Vocational and Technical College, Bozhou, Anhui 236800)
出处
《科教导刊》
2019年第13期104-105,共2页
The Guide Of Science & Education
基金
亳州职业技术学院院级课题:高职电子商务运营课程实践教学研究(2017bzjyxm14)
亳州职业技术学院院级课题:校企双向全程介入视角下的电子商务人才培养模式研究(2017bzjyxm33)
2018年安徽省质量工程项目:电子商务实验实训中心(2018sxzx25)
2016年安徽省重点教研项目:基于WebQuest的高职计算机课程教学模式改革与实践(2016jyxm0684)
关键词
电子商务
运营
实践教学
e-commerce
operation
practice teaching
