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六家网络媒体对“全面二孩”政策报道的性别传播研究——以2016—2018年为例 被引量:2

Gender Communication Research on Six Online Media’s Reports on the “Universal Two-Child Policy”: Over the Period of 2016~2018
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摘要 以2016~2018年“全面二孩”政策实施过程中六家网络媒体的报道情况为研究对象,对其选取的“时事政治”“卫生健康”“社会生活”“财经”“教育”五大报道框架的报道特点进行分析发现,与该政策刚发布时期的单向报道模式不同,这一时期的媒体报道比较注重问题意识与双向编码,报道模式更加成熟;在设置议程时,也会将性别议题与广泛的宏观议题巧妙结合,从而有效推动了公共政策的完善。但是媒体报道的问题依然是没有解决好如何以女性为主体、如何尊重并挖掘女性经验在“全面二孩”报道中的价值,除了媒介监督与推动宏观政策之外,媒体也应担负起文化传承与心灵守望的职责。二孩母亲所面临的养育困境,尤其是心理与精神方面独自承受的压力亟需得到关注,这不仅关系到如何解决个体女性的困境,更关系到如何维护性别平等的良好社会文化。 This study took the reports of six online media during the implementation of the “universal twochild policy” from 2016 to 2018 as research object, and analyzed the characteristics of the five major reporting frameworks selected by “current affairs and politics”,“hygiene and health”,“social life”,“finance and economics” and “education”. It found that media coverage in this period paid more attention to problem awareness and two-way coding, different from the one-way reporting mode when the policy was just released, and the reporting mode was more mature. In setting the agenda, gender issues are skillfully combined with a wide range of macro issues, thus effectively promoting the improvement of public policy. However, the problem of media reports is still how to respect women as main subject and how to explore the value of female experience. In addition to media supervision and promotion of macro policies, media should also take the responsibility of cultural inheritance and spiritual supervising. The nurturing difficulties faced by second-child mothers, especially the psychological and spiritual pressure they bear alone, need urgent concern. This is not only a solution to the plight of individual women, but also an urgent need to maintain a nice social culture with gender equality.
作者 张敬婕 邹靓 ZHANG Jing-jie;ZOU Liang(Communication University of China,Beijing 100024,China)
机构地区 中国传媒大学
出处 《山东女子学院学报》 2019年第4期84-91,共8页 Journal of Shandong Women's University
基金 中国广播电视学会研究项目“媒介性别议题中的‘中国故事’话语研究”(项目编号:2016ZGLH020)
关键词 网络媒体 "全面二孩"政策 性别传播研究 online media universal two-child policy gender communication research
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