摘要
近年来,景德镇创意文化产业发展势头良好,并且表现出日益明显的旅游化趋势,为景德镇旅游产业转型升级提供了新途径。但其旅游化的程度和速度仍处于起步阶段。本文以旅游化理论为基础,从景德镇文化创意产业旅游化发展的必要性出发,分析了景德镇创意产业旅游化的现状,剖析了其旅游化发展的主要困难,并提出对策建议,以期对景德镇文化创意产业旅游化发展提供借鉴。
In recent years,the creative and cultural industries in Jingdezhen have developed well,and show an increasingly obvious trend for their incorporation with tourism,which provides a new way for the transformation and upgrading of the tourist industry in Jingdezhen.But the degree and speed of this subset of tourism are still in its infancy.Based on the theory of tourism,starting from the necessity for its development in Jingdezhen,this paper describes its current situation in the city,analyzes the main difficulties in its growth,and puts forward countermeasures and suggestions in order to provide reference for the development of Jingdezhen's cultural and creative industrial tourism.
作者
张纯
张梅
ZHANG Chun;ZHANG Mei(Jingdezhen Ceramic Institute,Jingdezhen 333403,Jiangxi,China)
出处
《中国陶瓷工业》
CAS
2019年第1期45-49,共5页
China Ceramic Industry
基金
江西省社会科学规划项目(6DQ24)
关键词
创意文化产业
旅游化发展
对策研究
creative and cultural industry
tourism development
countermeasure research
