摘要
[目的/意义]提出基于微博的分析政策社会响应框架,为完善"双创"政策奠定方法基础。[方法/过程]提出了社会响应广度、社会响应深度和社会响应焦点的概念及计算社会响应广度、社会响应深度和社会响应焦点的模型,并以国家"双创"政策为例,说明了方法的使用。[结果/结论]研究结果表明从"广度"、"深度"和"焦点"方面把握政策响应具有可行性,同时发现:"双创"政策的社会响应广度具有通过机构将信息传导给个人、响应方式以组织配套活动为主的特点。社会响应深度呈现长尾分布,公众主要通过转发参与"双创"政策舆情传播的特点。社会响应焦点主题包括"双创"相关活动、对青年大学生"双创"的支持、对企业发展的支持、"双创"载体的建设、利用"互联网+"促进"双创"、"双创"榜样人物、高层次人才的引进7方面。
[Purpose/Significance]This paper proposes the framework of the analysis policy social response based on micro-blog,which lays a methodological foundation for the improvement of"Mass Entrepreneurship and Innovation"policy and helps to improve its quality level.[Method/Process]The concept of social response breadth,social response depth and social response focus,and the model of calculating social response breadth,social response depth and social response focus are proposed.Then we take the"Mass Entrepreneurship and Innovation"as an empirical case study in order to explain the usage of this method.[Result/Conclusion]The results show that it is feasible to grasp the policy response from the aspects of"breadth","depth"and"focus".From the perspective of social response breadth,the"Mass Entrepreneurship and Innovation"policy is believed to spread information to individuals through institutional bloggers.The response is mainly carried out by relative activities.The depth of social response presents a long-tailed distribution.Re-posting the"Mass Entrepreneurship and Innovation"relative news through micro-blog is the main way that most public involved.The social response focus topics include7aspects,namely,related activities,support for young college students,support for enterprise development,construction of carrier,using Internet plus initiative to promote"Mass Entrepreneurship and Innovation",role models,and talent inducement.
作者
黄鲁成
赵昀芃
吴菲菲
杨早立
袁菲
Huang Lucheng;Zhao Yunpeng;Wu Feifei;Yang Zaoli;Yuan Fei(School of Economics and Management,Beijing University of Technology,Beijing 100124)
出处
《情报杂志》
CSSCI
北大核心
2018年第12期99-105,64,共8页
Journal of Intelligence
基金
国家社会科学基金重点项目"新兴科技环境下提升我国科技创新政策供给能力研究"(编号:17AGL009)研究成果之一
关键词
社会响应
政策
大众创业
万众创新
微博
social response
public policy
mass entrepreneurship mass innovation
Micro-blog
