摘要
研讨课对培养学生创新性的思维起着重要作用。文中根据目前《物流市场营销学》教学中存在的问题,分析了研讨课运用于该课程教学的现实意义和具体措施,以达到提高教学质量的目的。该门课程具有实践性较强、涉及范围广、内容丰富的特点,通过研讨课的形式,充分发挥学生的特长,实现因材施教的目标。
Seminar plays an important role in training students' innovative thinking. According to the existing problems in the teaching of logistics marketing,this paper analyzes the practical significance and concrete measures used in the teaching of this course for the purpose of improving the teaching quality. This course has the characteristics of strong practicality,wide range and rich content. Through the form of seminar,we can fully exert the students' specialty and realize the goal of teaching students in accordance with their aptitude.
作者
薛亮
郑琰
武钰淳
张骏
XUE Liang;ZHENG Yan;WU Yu-chun;ZHANG Jun(Nanjing Forestry University,College of Automobile and Traffic Engineering,Nanjing 210037,China)
出处
《物流工程与管理》
2018年第6期152-154,共3页
Logistics Engineering and Management
基金
江苏省高等学校自然科学研究项目(17KJB580008)
江苏省高校博士创新基金项目(KYZZ-0250)
关键词
物流市场营销学
研讨课
教学
应用研究
logistics marketing
seminar
teaching
application research