摘要
语言经济学揭示了语言与经济的关系。商务英语作为一种效益语言,体现了价值、效用、费用和效益等经济学属性,具有经济价值。语言经济学视角下的商务英语教育研究,旨在通过语言经济价值理论及成本效益理论来分析商务英语的经济价值、经济效益与教育资源的有效配置,探索与需求市场相契合的商务英语实践教学模式,以提升商务英语专业人才的专业素质和实践技能,促进商务英语教育收益的最大化,实现商务英语教育投资的经济价值。
Economics of Language is the combination of linguistics and economy.Business English is a language endowed with such attributes of economics as value and utility,cost and benefit.This thesis makes a research on Business English education from the perspective of economics of language with the aim of analyzing the economic value,utility of Business English and the optimal allocation of education resources based on the theory of economic value of language and the theory of cost——benefit analysis,exploring the practice teaching model of Business English suitable for the need of market in order to improve the students' professional qualities and practical skills in Business English majors,pursuing the maximum profit and economic valve of Business English education.
出处
《成都理工大学学报(社会科学版)》
2017年第5期133-138,共6页
Journal of Chengdu University of Technology:Social Sciences
基金
辽宁省高等教育学会2015年度高校外语教学改革专项课题"语言经济学视角下商务英语实践教学创新研究"(WYZD150009)
关键词
语言经济学
商务英语
实践教学
价值
效益
Economics of Language
Business English
Practical Teaching
Value
Benefit