摘要
历经四次冲击的"中华老字号",一方面,既有资源越发弱势;另一方面,冗余资源越发沉积。在资源多重约束的情境下,仍有大量的"中华老字号"浴火重生,乃至成为传统行业中的翘楚。该文选择其中的4家企业进行案例对比研究,旨在从资源警觉到资源环境建构的扎根研究过程中,解读温和改善的实现机理和机制,并与创业新组拼理论和战略创业理论进行竞争性解释,随之,提出了刻画温和改善的五维变量,以及机制解释的系列命题和假设构型。这些成果,初步深化和发展了渐进性创新理论、资源视角的组织进化学说和资源环境动态观;同时,给一线管理实践也带来了启发。
The 'China Time-honored Brands'(CTHBs) suffered from 4 impacts, on the one hand, whose existed resources are in a comparatively weak position; on the other hand, the redundant resources became more rudimentary. However, under the situation of multi-constraints of resources, a large number of CTHBs have revived from the troubles and gone on to become the super enterprises. Based on 4 CTHBs, the paper conducts comparative case studies, intending to interpret the implementation mechanism of the moderate improvement from the Grounded Theory research process of the resources alertness to the construction of resources environment, and gives a rival with the entrepreneurial bricolage theory and the strategic entrepreneurship theory, so as to put forward 5 dimension variables, a series of propositions and a conceptual model to describe the moderate improvement. The results deepen and develop the incremental innovation theory, the doctrine of organization evolution in the perspective of resources and the dynamic view of resources environment. Meanwhile, they will bring a inspiration to the front line practice.
出处
《管理世界》
CSSCI
北大核心
2016年第6期133-147,188,共15页
Journal of Management World
基金
国家自然科学基金面上项目(71472059)
河北省引进留学人员资助项目(C201400112)的资助
