摘要
分享经济是在经济危机背景下孕育的新型商业模式,它基于互联网平台对闲置资源的有效分享,以更加便捷而经济的方式获取更具个性的租用体验,其强大的创新驱动力改变着人们的思维观念和生活方式,分享经济实现了充分的资源共享,高效的资源分配,便捷地满足了用户的诸多需求,这一理念在欧美国家极受欢迎,与生态维护、效益提升、资源充分合理配置、人际关系和谐等价值诉求相契合,并在全世界范围内逐渐推广。然而,现实中分享经济也面临着种种困境和挑战,主要体现在合法性、安全性和利益性等方面。虽然其发展还远未成熟和完善,但前景却是极其美好的,凭借其独特的创新活力一定会迎来蓬勃发展的春天。
Share economy is a new type of business model emerging under the background of economic crisis, sharing idle resources efficiently based on the Internet and bringing about individualized rending experiences in more convenient and economic ways. People＇s ideas and life styles have been changed by the strong innovation driven power of the share economy. It realizes full resource share and efficient resource allocation and meets various demands. The idea is extremely popular in Europe and America. As it is in accordance with the value appeal of ecological protection, benefit promotion, full resource allocation and harmonious interpersonal relationship, it has spread all over the world. However, share economy also face many difficulties and challenges, especially in terms of legalization, safety and benefit. Although the development is far from complete and perfection, the outlook is bright. With the unique creative energy, the economy will see the flouring spring.
出处
《商业经济》
2016年第1期85-87,共3页
Business & Economy
关键词
分享经济
互联网经济
商业模式
困境与出路
share economy
Internet economy
business mode
difficulty and way out
