摘要
技术革新推动着经济、文化、思维方式、生活方式等各个领域的革新。在中国的电视领域,技术也同样会带来革新效应,在直播、转播、节目制作、电视包装等诸多领域,技术一直在不断地推陈出新,其中,现实与虚拟的结合一直是一个持续性的课题。实现数字技术的跨界、融合与应用,就如同将不同的元素放在一起不断实验,得到的成果却往往为传统产业打开一扇未来之门。本文以"幻维数码"在国内率先开发、研制、推广应用的"魔幻演播系统"为例,剖析在当下中国的演播环境中,虚拟现实技术的融合与应用将对中国电视演播产生的革新影响力。
Technology innovation promotes the innovation of various fields including Economy, culture, mode of thinking and life style. Technology also brings innovation effects to TV industry in China since it keeps on bringing forth the new through the old in live broadcast, rebroadcast, program production, TV packaging and etc. Among them, the combination of reality and virtuality has become a persistent subject. Just like different elements put together for continuous tests, the crossover, integration and application of digital technologies often open a door to the future for traditional industries. Using a sample of Motion Magic who first develops, manufactures and promotes ＂Magic broadcasting system＂ in China, this article analyzes the innovational influence on Chinese TV broadcast industry by the integration and application of VR technology in current TV broadcasting environment in China.
关键词
魔幻演播系统
虚拟现实
数字节目
实时互动
Magic Broadcasting System, Virtual Reality, Digital Program, Real Time Interaction
