摘要
文化全球化的推进,让知识跨国传播成为可能。现如今,在国际学术舞台上,学术期刊的影响力和话语权问题,成为文化软实力的重要体现。本文从新媒体环境的机遇与挑战现实出发,分析目前我国华文社科学术期刊在国际化进程中存在的问题。借助传播学视角,系统研究国际传播的特点和规律,从传播主体、传播内容和具体传播方式上为华文社科学术期刊国际化提供应对之策,并指出要避免陷入"西方化"和"英语化"的误区,传承中华文化,积极设置学术议题,提升国际学术话语权。
The promotion of cultural globalization makes it possible for the international spread of knowledge. Nowadays, the influence and discourse of the academicjournals have become the important embodiment of culture soft power in the international academic area. Based on the opportunities and challenges from the new media, this article analyzes the problems of the current Chinese social science academic journals existing in the process of internationalization. With the help of communication perspective, it has systematically studied the characteristics and rules of the international communication. Finally, this paper tries to provide effective solutions for academic periodical internationalization from three aspects： communication subject, content and mode of transmission. It＇ s of great importance to avoid getting trapped in the ＇~vesternization＂ and ＂anglicizing＂ myth. What＇ s more, it＇s never too late to actively set up academic issues as well as to hand down the Chinese culture and promote international academic discourse.
出处
《出版科学》
CSSCI
北大核心
2015年第3期52-57,共6页
Publishing Journal
关键词
社科学术期刊
国际传播
新媒体环境
文化软实力
Social science academic journals International communication New media environmentCulture soft power
