摘要
我国现行的《中华人民共和国消费者权益保护法》,在应对电子商务环境中消费者知情权保护方面无法直接适用,这一问题逐渐凸显。由于网络交易中的经营者和消费者基于利益的驱动成为经济矛盾体,而互联网带来的全新交易模式中,网络商品和服务的虚拟性及网络卖家的隐蔽性更强,因此,电子商务模式下消费者知情权益的保护问题应当引起足够的重视。国家应立足于电子商务中消费者知情权保护的特点,制定更为完善的针对性法律法规,全社会也应建立强大的公众舆论力量,同时创新和完善各种在线法律程序,以满足电子商务模式下消费者对知情权益的渴求。
It is become more serious that we cannot directly apply the current Law on Protection of the Rights and Interests of Consumers to solve the relate problem of protection of consumers＆#39; right to know in e-commerce. There are some economic conflicts between operators and consumers involved in online trade;online commodity and service is more virtual and online sellers are more elusive. So,we should pay more attention to the protection of consumers＆#39; right to know in e-commerce. The government should formulate the perfect related law and regulations;the whole society should use the force of public opinion;and we should make innovation and perfect the online legal process to guarantee the consumers＆#39; right to know in e-commerce.
出处
《中国流通经济》
CSSCI
北大核心
2015年第2期119-124,共6页
China Business and Market
关键词
电子商务
消费者
知情权
法律保障
e-commerce
consumer
right to know
legal protection
