摘要
外语教学不仅要注重培养学生的语言表达能力,更要注重培养学生的跨文化交际能力。文章阐述了日本文化对于商务日语语言行为、非语言行为及日本商务风格等方面的渗透与影响,而后从校内教师"走出去"校外人士"请进来"、搭建商务模拟平台、构筑商务实训基地等理论与实践层面,探讨了在商务日语教学中培养跨文化交际能力的方法与策略。
Foreign language teaching should not only pay attention to the cultivation of students＇ language expression ability, but also focus on the cultivation of their cross-cultural communicative competence. This paper describes the influence of Japanese culture on language behavior and non-language behavior of business Japanese and Japanese style and then discusses methods and strategies for the cultivation of cross-cultural communicative competence in business Japanese teaching at theoretical and practical levels such as teachers ＂going out＂ and experts off campus ＂coming in＂, the establishment of simulative business platform and construction of business training base.
出处
《浙江理工大学学报（自然科学版）》
2013年第3期432-435,445,共5页
Journal of Zhejiang Sci-Tech University(Natural Sciences)
基金
浙江省新世纪高等教育教学改革项目(zc09025)
关键词
商务日语教学
跨文化交际
商务模拟平台
商务实训基地
business Japanese teaching
cross-cultural communication
simulative business platform
business training base
