摘要
随着精神生活水平的提高,对于具有少数民族特色的工艺品的需求量越来越大,但我国的少数民族工艺品企业无论是从生产设备、技术水平、管理理念、服务意识、交易方式等等来看,都还处于比较原始化的发展阶段,总体竞争力都不强。本文系统地分析目前我国工艺品市场的整体环境,运用框架图对工艺品企业价值进行分析,通过四步动作框架得出少数民族工艺品企业新的价值曲线。
With the level of Spiritual life improving, the demand about the Arts and crafts which have characteristics of ethnic minorities will be more and more. However, our enterprises about ethnic minority arts and crafts are in a much primitive stage of development, either from the production equipment, technical level, or management philosophy, sense of service, transactions, and so on. Overall competitiveness is not strong. In this paper, it systematically Analysis the overall environment of our arts and crafts current market, using the framework diagram to analysis the value of crafts enterprise. Finally, it concludes the new value curve of the arts and crafts to ethnic minorities enterprises through the four-step action framework.
出处
《贵州民族研究》
CSSCI
北大核心
2012年第3期71-75,共5页
Guizhou Ethnic Studies
关键词
少数民族
战略布局图
价值曲线
ethnic minorities, the strategic layout, value curve
