摘要
本文在概述农产品流通网络特征的基础上,分析了目前我国农产品流通中的网络建设和信任问题;提出应利用社会关系和网络机制、加强中间商组织建设,完善农产品流通网络和提升信任度,并用相关案例实证分析了这些举措的合理性和可行性。
This article summarizes the characteristic in the distribution network of agricultural products and then analyses the problem of network and trust in China's agricultural products distribution.On account of these problems,this article proposes to reconstruct the trust in the distribution network of agricultural products by using social relationships and network mechanisms,strengthening the construction of intermediary organizations. Also the article demonstrates the reasonableness and the feasibility of these measures with some cases.
出处
《农业经济问题》
CSSCI
北大核心
2010年第6期13-18,共6页
Issues in Agricultural Economy