摘要
基于模因论的语言教学是传统和现代教学理念的合而为一。强调传统的背诵、模仿,更重视现代的创造性表达和文化渗透,不仅缩短了语言的理解和产出过程,提高语言产出效率,而且避免了语境转换导致的语用失误。基于模因论的商务英语写作教学可实现有效的商务书面交际。
Language teaching based on Memetics is the combination of traditional and modem teaching, which emphasizes traditional recitation and imitation, and prefers creative expression and cultural infiltration. This teaching mode can shorten the process from language comprehension to production and promote the efficiency of production, but avoid pragmatic failure caused by contextual conversion. Based on Memetics, the teaching mode of Business English Writing enables the realization of effective business written co mmunication.
出处
《长春理工大学学报（社会科学版）》
2009年第1期149-150,共2页
Journal of Changchun University of Science and Technology（Social Sciences Edition）
关键词
模因论
商务英语写作
教学模式
Memetics
Business English Writing
teaching mode
