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互动式教学法在国际市场营销学教学中的应用 被引量:7

A Probe into the Method of Interactive Teaching between Teacher and Students in International Marketing Teaching
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摘要 互动式教学方式是培养学生创造能力的有效途径,在国际市场营销学教学中要注重情感互动和信息互动,一方面,教师要引导学生积极参与课程,另一方面,学生也要摆脱传统的被动接受。 Because Method of Interactive Teaching between teacher and students in International Marketing teaching is an effective approach to cultivate creative ability of students, mutual emotional affect and mutual information affect should be paid attention to in teaching,on the one hand,teacher should guide students to take part in the teaching of course, on the other hand, students should get rid of traditional passive acceptance.
作者 李益民
出处 《南阳师范学院学报》 CAS 2006年第8期111-112,共2页 Journal of Nanyang Normal University
关键词 师生互动 情感互动 信息互动 interaction between teacher and students emotional interaction information interaction
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