摘要
运用保险风险理论,对体育产业进入资本市场上的风险投资价值进行了综合分析,对我国体育产业风险投资存在的政策风险、法律风险、经营风险、管理风险以及评估风险等问题进行了探讨,并提出了具体的风险控制措施,以避免体育产业风险投资可能造成的损失。
By applying insurance risk theory, the authors comprehensively analyzed the risk investment value of sports industry to enter capital market,discussed the issues existed in risk investment in sports industry in China in terms of policy risk,legal risk, operation risk; management risk,and risk evaluation,and brought forward specific risk control measures to avoid possible loss in risk investment in sports industry, providing a reference for the healthy development of risk investment in sports industry in China.
出处
《体育学刊》
CAS
北大核心
2005年第3期28-30,共3页
Journal of Physical Education
基金
滨州学院重点科研资助项目(BZXY200401)。
关键词
体育产业
风险投资
投资特征
风险分类
风险控制措施
sports industry
risk investment
investment characteristics
risk classification
risk control measures
