摘要
数字经济具有高创新性、强渗透性、广覆盖性的本质特征,决定了数字人才是企业数字化转型的核心驱动力、数字化发展的第一资源。会展数字化人才培养模式创新,一方面是应对数字人才供需不平衡、教育与产业发展不同频等现实矛盾带来的巨大挑战,另一方面是对产业数字化发展带来数字化人才强烈需求的回应。该文提出:应以人才画像为基础,以人才培养理念为准则,以产业需求为导向,以“大课程+开放化+结构化”的课程体系为核心,构建新的会展数字化运营与管理人才培养模式,为我国会展产业高质量发展提供人才保障。
The high innovation,strong penetration,and wide coverage of the digital economy's characteristics determine that digital talent is the core driving force for enterprise digital transformation.The innovation of talent cultivation models for digitalization in the exhibition industry stems from two aspects.On the one hand,it is a response to the huge challenges brought about by the imbalance between supply and demand for digital talent,as well as the different frequencies of education and industrial development.On the other hand,it is a response to strong demand for digital talent brought about by the digitalization of the industry's development.A new talent cultivation model for digital operation and management in the exhibition industry should be established based on talent profiling,guided by talent cultivation philosophy,oriented by industry demand,and centered on a curriculum system of“big courses+openness+structure”.
作者
吴娜妹
WU Namei(South China Business College,Guangdong University of Foreign Studies,Guangzhou Guangdong,510545,China)
出处
《创新创业理论研究与实践》
2024年第17期128-131,共4页
The Theory and Practice of Innovation and Enterpreneurship
基金
广东省2023年度普通高校青年创新人才类项目“会展企业的成长机理、发展路径及启示”(2023WQNCX091)
广东省2021年度普通高校创新团队项目(人文社科)“会展产业融合创新发展研究团队”(2021WCXTD018)
广东省2022年度普通高校人文社科重点研究基地“广东服务业数字化发展与管理创新研究基地”(2022WZJD013)
关键词
会展产业
数字化
人才画像
人才培养模式
教学资源
教学体系
Exhibition industry
Digitalization
Talent profile
Talent development model
Teaching resources
Teaching system
