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信任文化影响供应商分布决策吗? 被引量:6

Does Trust Culture Influence Supplier Distribution Decisions?
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摘要 信任文化作为"润滑剂"在供应商布局及优化管理中扮演着重要角色。本文采用文本分析法,将信任文化嵌入供应商选择决策的分析框架,以新制度经济学理论为基础,考察作为非正式制度重要组成部分的信任文化对供应商分布决策的影响。研究发现,与不存在信任导向的文化相比,存在信任文化导向的企业供应商更为分散,其加权平均距离增加了12%,这一现象在方言多样化程度低、交通便利度高的样本中更为明显。进一步的异质性检验结果表明,在市场竞争激烈、供应商集中度低、制造业企业样本中,信任文化对企业供应商分布决策的影响更为明显。这一发现既有助于拓展非正式制度对企业行为影响的研究框架,对深入理解企业供应商布局及优化管理,特别是对"双循环"战略下供应链管理及优化具有一定的启示。 The decision-making of supplier distribution is based on the principle of the trade-off between costs and profits.It is a dynamic and continuous adjustment and optimization process,which is restricted by many factors.The reasonable distribution of suppliers is not only an important means to cope with the increasingly fierce competition pattern and the complex market environment,but also an effective way to coordinate the long-term and short-term strategies of enterprises and improve the efficiency of supply chain management.Generally speaking,it is more convenient for closer suppliers to interact with enterprises due to their location advantages.For distant suppliers,the frequency of interaction with enterprises may be reduced,resulting in a higher degree of information asymmetry,which may affect transaction costs.Admittedly,the supplier distribution decision may also be affected by product quality,product prices,supplier reputation,technical level,logistics costs,information costs and other factors.In fact,in addition to these explicit factors that affect transaction costs,the influence of the implicit factor of trust culture on transaction costs between enterprises and suppliers cannot be ignored.As a"lubricant",trust culture plays an important role in supplier layout and optimal management.This paper uses text analysis to embed trust culture into the analysis framework of supplier selection decision-making.Based on the theory of new institutional economics,this paper examines the impact of trust culture as an important part of informal institution on supplier distribution decision.The results show that compared with suppliers without trust-oriented culture,suppliers with trust-oriented culture are more dispersed,and the weighted average distance increases by 12%.This phenomenon is more obvious in the samples with low dialect diversity and high transportation convenience.Further heterogeneity test results show that,in the samples of fierce market competition,low supplier concentration,and manufacturing enterpri
作者 程博 邱保印 殷俊明 Cheng Bo;Qiu Baoyin;Yin Junming(School of Accountancy,Nanjing Audit University,Nanjing 211815,China;School of Accounting,Hangzhou Dianzi University,Hangzhou 310018,China)
出处 《外国经济与管理》 CSSCI 北大核心 2021年第7期54-67,共14页 Foreign Economics & Management
基金 浙江省科技厅软科学重点项目(2020C25014) 国家社科基金后期资助项目(20FGLB062) 国家自然科学基金青年项目(72002130)
关键词 信任文化 供应商分布 供应商管理 心理距离 空间距离 trust culture supplier distribution supplier management psychological distance spatial distance
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