摘要
企业社会责任和消费者环境责任是实现企业绿色创新和消费者绿色消费的重要推动力。构建了政府、企业和消费者三方演化博弈模型,重点考察政府补贴、企业社会责任和消费者环境责任对相关主体策略的影响。研究表明:当政府对企业补贴力度较低时,提高企业社会责任披露指数,可以促进绿色创新和绿色消费;消费者环境责任水平正向影响绿色创新和绿色消费,且只有极高的消费者环境责任才对企业绿色创新有效;在消费者环境责任水平和社会责任披露共同发生作用时,提高消费者环境责任水平对系统的影响更为显著。
Corporate social responsibility and consumer environmental responsibility are the important driving forces to realize green innovation of enterprises and green consumption of consumers. This paper constructs a tripartite evolutionary game model of government, enterprise and consumer, focusing on the impact of government subsidies, corporate social responsibility and consumer environmental responsibility on the strategies of relevant subjects. The results show that: when the government subsidies to enterprises are low, improving corporate social responsibility disclosure index can promote green innovation and green consumption;the level of consumer environmental responsibility has a positive impact on green innovation and green consumption, and only a very high level of consumer environmental responsibility can be effective for enterprise green innovation;when the level of consumer environmental responsibility and social responsibility disclosure work together, the impact of improving the level of consumer environmental responsibility on the system is more significant.
出处
《应用数学进展》
2022年第1期600-611,共12页
Advances in Applied Mathematics