摘要
成人教育管理是成人教育工作正常运转的保证,它在实现成人教育目标的过程中,具有十分重要的地位和作用。因此,在对国内外成人教育管理模式进行充分研究和总结的基础上,借鉴管理学中的客户关系管理(CRM)理论,构建成人教育客户关系管理模型,并提出相关的对策和建议,为成人教育的科学管理提供探索。
Adult education management is the guarantee of the normal operation of adult education. It plays a very important role in the process of realizing the goal of adult education. Therefore, in the domestic and foreign management model of adult education were fully study and summarize the basis, using the theory of management of customer relationship management(CRM), construction of adult education model of customer relationship management, and puts forward the related countermeasure and the suggestion, for adult education of scientific management of exploration.
出处
《科教导刊》
2016年第4期9-12,共4页
The Guide Of Science & Education
