摘要
区位选择和决策是经济投资活动中最基本和核心的议题。随着乡村旅游的快速增长,乡村旅游投资科学决策对当地乡村旅游产业效率和发展成效具有极其重要的作用。为理解乡村旅游投资内涵、认识区域乡村旅游阶段发展背景下其投资区位选择因子演化特征与过程,本研究从人地关系视角,在理解乡村旅游投资内涵的基础上,构建了乡村旅游投资区位决策的影响因子体系。研究发现:(1)人地关系视角下,乡村旅游投资具有系统的“主体-要素-对象”体系,其区位选择以产业经济、社会文化、自然环境区位因子体系为基础。(2)区位因子对乡村旅游投资决策的影响水平呈现产业经济、社会文化、自然环境递减变化特征,并随乡村旅游地由产业萌芽、产业发展、快速扩张到提质增效的阶段演化出现向产业经济集中的现象。(3)乡村旅游投资区位选择阶段演化是由乡村地域人地关系系统影响乡村旅游投资收益预期,作用于乡村旅游投资“主体-要素-对象”体系,在不同发展阶段形成差异化投资策略和区位决策的过程。
Location choice and decision-making are the basic and critical issues in economic investment.Given the rapid development of rural tourism,scientific decision-making on rural tourism investment(RTI)plays a vitally important role in local industrial efficiency and achievements.To learn the connotation of RTI and enrich our knowledge on the evolutionary characteristics of its location choice factors in destination phased development,this paper has comprehensively analysed RTI and built a location choice factor system from the perspective of the human-land relationship system based on an empirical study of Zhejiang Province in China.(1)According to human-land relationship theory,RTI is constructed by a systematic content of“investors-factors-objects”,and its location choice is related to the local industrial economy,social and cultural development,and natural environment.(2)Contributions of location choice factors present a clear decreasing trend among the industrial economy,social and cultural conditions,and natural environment to RTI decision-making in the study area,while the industrial economy gradually stands out with rural tourism destination evolution successively from the initial stage,development stage,and rapid expansion stage to the upgrading and efficiency improvement stage.(3)Evolution of RTI location choice is a process of making different investment decisions in various regional rural tourism development stages,as the rural human–land relationship system has a deep influence on RTI earning expectations and“investors-factors-objects”.
作者
李涛
王磊
顾秋实
LI Tao;WANG Lei;GU Qiushi(School of Geography,Jiangsu Center for Collaborative Innovation in Geographical Information Resource Development and Application,Nanjing Normal University,Nanjing 210023,China;School of Advanced Interdisciplinary Studies,Ningxia University,Zhongwei,Ningxia 755000,China;Department of Tourism Studies,School of Humanities,Southeast University,Nanjing 210096,China)
基金
The National Natural Science Foundation of China(42271257,42001155)
The National Social Science Fund of China(20BJY202)
The Key Project of R&D in Ningxia(Special for Talent)(2018BEB04015)。
关键词
乡村旅游投资
区位条件
区位选择因子体系
阶段演变
人地关系系统
rural tourism investment
location conditions
location choice factors system
phased evolution
human-land relationship system
