摘要
近年来,高新技术行业竞争形势进一步分化和扩展,上游供应商和下游制造商通力合作共创产品价值成为新产品研发成功的关键。从上游供应商新技术研发不确定性引发的供应风险问题出发,研究预算约束下制造商投资供应商的资源最优分配策略。首先,构建上下游技术互补性下的研发成功率函数,分析技术成熟度、供应商单位创新努力成本以及下游制造商资金支持对上游新技术研发成功的影响。其次,构建投资、研发创新以及产品上市三个阶段的制造商和供应商博弈模型。研究表明,供应商新技术研发成功率总是随着资金支持数量的增加而提高,在单源投资模式下,制造商将全部预算资金投资给上游供应商以实现最大的新技术成功率;而在分散化投资策略下,制造商倾向于在较小预算下投资全部资金给研发效率更高的供应商,仅在较大预算时,才会将资金平均分配给两家供应商;比较单源投资和分散化投资策略发现,随着产品市场竞争加剧,分散化投资需要更多资金,即相同资金约束下,制造商更倾向于只投资一家供应商。由此得到政府支持制造业创新、银行等金融机构对制造商的信贷支持以及应用新技术辅助制造商投资决策等政策启示。
Recently,the competitive situation of high-tech industry has been further divided and expanded,and the cooperation between upstream suppliers and downstream manufacturers to create product value has become the key to the success of new products.Based on the supply risk caused by the uncertainty of new technology research and development of upstream suppliers,this paper studies the optimal resource allocation strategy of manufacturers investing in suppliers under budget constraints.Firstly,the influence of technology maturity,R&D effort cost of suppliers and financial support of downstream manufacturers on the success of new technology research and development is analyzed,and the R&D success rate function under the complementarity of upstream and downstream technologies is constructed.Then,with the help of constructing the game model of manufacturers and suppliers in three stages:Capital investment stage,R&D innovation stage and product listing stage,and comparing and analyzing the effects of single-source investment and decentralized investment on product wholesale price,supplier s effort level,technology success rate and manufacturer s profit.Finally,the optimal investment strategy choices under manufacturer budget constraints are obtained.The findings show that the success rate of supplier new technology R&D always increases with the amount of financial support.Under a single-source investment model,manufacturers allocate their entire budget to upstream suppliers to achieve the highest success rate for new technologies.In contrast,under a diversified investment strategy,manufacturers tend to invest all funds in suppliers with higher research efficiency when the budget is relatively small.Only with a larger budget,the manufacturer distributes funds evenly between two suppliers.Additionally,comparing single-source and diversified investment strategies reveals that as product market competition intensifies,diversified investment requires more funds.Thus,under similar budget constraints,manufacturers are more incli
作者
李秀峰
张震
LI Xiu-feng;ZHANG Zhen
出处
《产经评论》
CSSCI
北大核心
2024年第1期18-33,共16页
Industrial Economic Review
基金
天津市科研创新项目“价值共创视角下供应链新技术合作创新策略研究”(项目编号:2022BKY110,项目负责人:李秀峰)。
关键词
新技术
供应风险
预算约束
投资决策
研发合作
new technology
supply risk
budget constraints
investment decision
R&D cooperation
