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媒体融合背景下图书馆发展策略与个性化服务应用

Development Strategies of Libraries and Application of Their Personalized Services Under the Background of Media Convergence
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摘要 随着数字化和信息化逐渐普及,传统媒体的传播方式被打破了,图书信息以新媒体的形式逐渐占领人们的生活,并呈现媒体融合的传播特点。在此背景下,论述了媒体融合对数字图书馆资源建设的推动作用,提出了新媒体环境下数字图书馆资源建设存在的问题,并阐述采用媒体融合的数字图书馆发展策略的作用和意义,最后以广州图书馆个性化服务为例,为图书馆长远的发展提供参考。 With the gradual popularization of digitization and informatization,the communication methods of traditional media have been broken,book information is gradually occupying people's lives in the form of new media,and finally presents the communication characteristics of media convergence.In this context,this paper discusses the role of media convergence in promoting the construction of digital library resources,proposes problems existing in the construction of digital library resources in the new media environment,explains the role and significance of the development strategy of using media convergence for digital libraries,and finally implements personalized services with the Guangzhou Library as an example,which provides reference for the long-term development of the library.
作者 陈晓露 CHEN Xiaou(Fujian Chuanzheng Communications College,Fuzhou,Fujian Province,350001 China)
出处 《科技资讯》 2024年第3期175-178,共4页 Science & Technology Information
关键词 媒体融合 图书馆 发展策略 数字化 Mmedia convergence Library Development strategy Digitization
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