摘要
红色文化旅游作为爱国主义教育、爱党教育的重要途径之一,深刻影响着游客的国家认同。基于对江西三个典型红色文化旅游区320份的游客调查数据,采用结构方程模型检验了在旅游体验的中介作用下,游客国家认同中“红色文化旅游—旅游体验—国家认同”的作用路径及影响机制。研究发现:红色文化旅游对游客旅游体验具有显著的正向影响,游客在红色文化旅游中所体验到的积极情感有助于增进文化认同、功能认同、民族认同和国家认同。
Red cultural tourism,as one of the important ways patriotism education and party-loving education,profoundly influences tourists'national identity.Based on the survey data of 320 tourists in three typical red cultural tourism areas in Jiangxi,the structural equation model is used to test the role path and influence mechanism of"red cultural tourism-tourism experience-national identity"in tourists'national identity under the mediating role of tourism experience.The study finds that red culture tourism has a significant positive impact on tourists'travel experience.The positive emotions experienced by tourists in red cultural tourism contribute to the enhancement of cultural identity,functional identity,ethnic identity and national identity.
作者
郑鹏
黄莉
ZHENG Peng;HUANG Li(Research Center of Geological Resource Economics and Management,East China University of Technology,Nanchang 330013,China;School of Economics and Management,East China University of Technology,Nanchang 330013,China)
出处
《东华理工大学学报（社会科学版）》
2023年第5期439-445,共7页
Journal of East China University of Technology(Social Science)
基金
江西省文化艺术科学规划一般项目“江西红色文化旅游涵养家国认同的实践路径研究”(YG2022150)
2022年度江西省研究生创新专项资金项目“江西红色旅游涵养家国认同的实践路径研究”(YC2022—s581)。
关键词
红色文化旅游
国家认同
游客感知
旅游体验
red cultural tourism
national identity
tourists'perception
travel experience
