摘要
传播科学精神不仅有利于国家创新发展,而且有利于提升公民科学素质。由于抽象性,科学精神在传播过程中面临诸多问题,如内容单一、不适应新媒体传播形式、环境氛围不浓等。具象化传播为科学精神的传播提供了新角度。基于具象化传播的基本理论和案例,科学精神的具象化传播可分为三个步骤:解构、取象、传播。首先,根据科学精神的来源,从主体、历史、现实等维度解构科学精神。其次,在不同维度对科学精神进行取“象”,构建科学精神的“象”体系。第三,以科学精神的“象”体系直接或利用传统媒体和新媒体向公众开展科学精神具象化传播。
The dissemination of scientific spirit is not only conducive to national innovation and development,but also conducive to improving the scientific quality of citizens.Due to the abstractness,the scientific spirit faced with many difficulties in the process of communication,such as monotonous content,not adapted to the form of new media communication,and insufficient environmental atmosphere.Concrete dissemination provides a new angle for the dissemination of scientific spirit.According to the basic theories and cases of concrete dissemination,the concrete dissemination of scientific spirit can be divided into three steps:deconstruction,image taking and dissemination.Firstly,to deconstruct the scientific spirit from the subject,history,reality and other dimensions based on the source of scientific spirit.Secondly,to take the"image"of the scientific spirit in different dimensions,and building the"image"system of the scientific spirit.Thirdly,the"image"system of scientific spirit is used to carry out concrete communication of scientific spirit to the public directly or through traditional media and new media.
作者
邵华胜
郑念
Shao Huasheng;Zheng Nian(China Research Institute for Science Popularization,Beijing 100081,China)
出处
《今日科苑》
2023年第10期80-86,共7页
Modern Science
基金
国家社科基金重大项目“新时代科学精神与工匠精神融合及实践创新研究”(项目编号:21ZDA019)子课题五:新时代科学精神与工匠精神的教育、传播和普及。
关键词
科学精神
抽象性
具象化传播
scientific spirit
abstractness
concrete dissemination
