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面向文旅融合发展的非遗数字化技术体系构建与服务场景创新 被引量:14

Construction of Intangible Cultural Heritage Digital Technology System and Service Scenario Innovation for the Integration of Culture and Tourism
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摘要 【目的/意义】为深入贯彻落实党的二十大精神和习近平总书记关于非物质文化遗产保护工作的重要指示精神,以文旅融合发展为契机,以文化认同为目标,旨在为我国的非遗数字化提供技术体系与服务场景实践参考。【方法/过程】提出以“采集-组织与存储-开发与利用-传播与服务”为主要环节的非遗数字化技术体系;借助多模态内容分析、沉浸式用户体验等技术方案,关注文化旅游-非遗智慧服务和文旅研学-非遗融合服务两类场景中的技术运用及服务创新。【结果/结论】实现了面向文旅融合发展的非遗数字化技术体系构建,探索了非遗智慧数据建设与智能服务方案,有助于推动多领域发展、活态化传承与创新性教育。【创新/局限】推进了非遗数字化技术与文旅建设的深度融合及具体应用;后续可根据具体实践项目进行相应优化。 【Purpose/significance】To thoroughly implement the spirit of the 20th National Congress of the Communist Party of China and important directive spirit on the protection of intangible cultural heritage from General Secretary Xi Jinping.Taking the integration development of culture and tourism as an opportunity,and taking cultural identity as the goal,we aim to provide technical system and service scenario practice reference for the digitization of intangible cultural heritage in China.【Method/process】Proposed a digital technology system for intangible cultural heritage with"collection,organization and storage,development and utilization,dissemina⁃tion and service"as the main link;with the help of multimodal content analysis,immersive user experience and other technical solu⁃tions,we focus on the technology application and service innovation in the two scenarios of cultural and tourism-intangible cultural heritage intelligent service and cultural and educational tourism-intangible cultural heritage integrated service.【Result/conclusion】The construction of intangible cultural heritage digital technology system has been realized,and the intelligent data construction and intelligent service scheme of intangible cultural heritage has been explored,which is helpful to promote the development of multiple fields,dynamic inheritance and innovative education.【Innovation/limitation】Promoted the deep integration and specific application of intangible cultural heritage digital technology and cultural tourism construction;in the future,corresponding optimization can be car⁃ried out based on specific practical projects.
作者 翟姗姗 查思羽 郭致怡 ZHAI Shanshan;ZHA Siyu;GUO Zhiyi(School of Information Management,Central China Normal University,Wuhan 430072,China)
出处 《情报科学》 北大核心 2023年第7期32-39,共8页 Information Science
基金 国家社科基金一般项目“数字人文视域下非遗知识图谱自动构建与长期演进研究”(20BTQ071)。
关键词 文旅融合发展 非物质文化遗产 非遗数字化 技术体系 服务场景 integrated development of culture and tourism intangible cultural heritage digitization of intangible cultural heritage technical system service scenario
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