摘要
近些年,全球新闻业都尝试开展一系列实践转型来回应受众疏远新闻业这一行业危机,介入性新闻在其中有突出的影响力。在实践层面,介入性新闻主张通过提升卷入度、构筑情感体验以及助益社群行动等手段来为受众设置积极的参与平台,进而带动受众的参与行动并以此来提升受众对新闻业的依赖与认可。在理论层面,作为一种整体性的生产趋势,介入性新闻代表着数字新闻业对新的行动者协作体系的探索方向,新闻从业者需持续伸张数字新闻业的助益型角色,并在此基础上探索新闻业对于构建基于亲密关系的数字公共生活体系的积极意义。但这一生产趋势的普及化仍然面临着诸多组织文化与社会环境的限制。
With a growing interest in audience engagement within digital journalism studies, a great number believe that the intimacy between journalism and audiences should be positioned as the one-stone that may address the two-birds of building trust and financial sustainability. As a result,academics and professionals have pinned their hopes for salvation on emerging ‘engaged journalism'.Engaged journalism advocates enhancing the intimacy between journalism and audiences by increasing audience involvement, constructing emotional experiences, and contributing to community actions.Theoretically, engaged journalism implies a new collaborative system of journalistic actors, which defines a new enabling role for digital social actions. Yet the practices of engaged journalism still face many constraints brought about by the technological and socio-cultural environment.
作者
田浩
Tian Hao(School of Journalism,Fudan University;Institute for Global Communication and Integrated Media,Fudan University)
出处
《新闻界》
北大核心
2023年第8期14-23,共10页
Journalism and Mass Communication
基金
国家社科基金重大项目“数字新闻学理论、方法与实践研究”(20&ZD318)。
关键词
介入性新闻
数字新闻业
新闻受众
亲密关系
engaged journalism
digital news eco-system
news audiences
intimacy