摘要
邢台市拥有丰富的红色旅游文化资源,在当前旅游产业化发展背景下、“一带一路”政策影响下、文化强国战略下,利用好红色资源优势,加强外宣翻译,推动邢台市国际化跨文化交流,对邢台市的城市发展尤为重要。文章分析了邢台红色旅游资源外宣翻译现状,并阐明邢台红色旅游文化外宣翻译助推动城市发展的重要性,总结当前邢台红色旅游资源外宣翻译所存在的问题,并针对这些问题提出相应的建议和策略。
Xingtai has rich cultural resources of red tourism.It is important for the development of Xingtai by taking advantage of cultural power of red tourism,enhance the external promotion and translation,and accelerate the international cross-cultural exchanges of Xingtai due to the current tourism industrialization development,the influence of the"Belt and Road"policy,under the strategy of developing strong culture.This paper analyzes the current situation of the external publicity and translation of Xingtai red tourism resources,clarifies the importance of the culture external publicity translation to promote the urban development,summarizes the current problems in the external publicity and translation of Xingtai red tourism resources,and puts forward corresponding suggestions and strategies for these problems.
作者
李然
赵志平
Li Ran;Zhao Zhiping(Xingtai University,Xingtai,Hebei 054001,China)
出处
《邢台职业技术学院学报》
2023年第2期87-89,共3页
Journal of Xingtai Polytechnic College
关键词
红色旅游
红色文化
外宣翻译
旅游翻译
邢台文化
red tourism
red culture
external promotion translation
tourism translation
Xingtai culture