摘要
宣传工作在推动公立医院高质量发展、落实健康中国战略中发挥着重要的作用。文章以天津市某三甲医院为例,介绍通过提高政治站位、加强宣传队伍建设、关注民声民意、打造融媒体宣传矩阵、培育特色栏目等方面的具体实践,探讨医院宣传工作可实施发展的路径和对策。
Publicity plays an important role in promoting the high-quality development of public hospitals and implementing the Healthy China Initiative.Taking a tertiary hospital in Tianjin as an example,this paper introduces some specific practices in improving the political stance,strengthening establishment of a publicity team,paying attention to the public voices and public opinions,creating a publicity matrix under the integrated media,and cultivating characteristic columns,etc.It finally exploresconvincible paths to and measures for hospital publicity.
作者
王雪平
王琛
李彬
王思琪
WANG Xueping;WANG Chen;LI Bin;WANG Siqi(Tianjin Union Medical Center,Tianjin 300121,China)
出处
《现代医院》
2023年第5期680-681,686,共3页
Modern Hospitals
关键词
高质量发展
健康中国
医院宣传
High-quality development
Healthy China Initiative
Publicity of Public Hospital