摘要
社会转型期背景下网络新媒体发展促使以“技术赋权”为显著特征的新兴围观者纷纷涌现,这种依托于虚拟空间的社会互动新形式即“网络围观”,其实质是公众对网络公共事件一种选择性到场,而促发围观行为的个体心理机制也是复杂和多元的。因此,深入分析引发围观行为的以好奇娱乐为主的表层心理动机,以及社会助长、从众等深层心理机制,并从规范性形成的视角提出围观行为的道德驱动模型理论假设。通过模型建构与验证,发现个体道德认同和道德敏感均对围观行为有正向的影响,其中道德敏感在道德认同与围观行为之间起到部分中介作用。最后也展望了基于道德规范的围观行为未来研究方向。
Under the background of social transition network new media development leads to empowerment"technology"as the hallmark of emerging onlookers emerge,this depends on the new form of social interaction in the virtual space namely"network onlookers",its essence is the public network public event a selective,and contributed to onlookers behavior of the individual psychological mechanism is complex and diverse.Therefore,the surface psychological motivation,mainly curiosity and entertainment,as well as the deep psychological mechanism,such as social encouragement and conformity,are deeply analyzed,and the theoretical hypothesis of moral driving model of onlookers behavior is proposed from the perspective of normative formation.Through model construction and verification,it is found that individual moral identity and moral sensitivity have positive effects on the spectator behavior,among which moral sensitivity plays a partial intermediary role between moral identity and the spectator behavior.Finally,the future research direction of ethics-based spectator behavior is prospected.
作者
滕国鹏
张青杨
TENG Guopeng;ZHANG Qingyang(School of Marxism,Dalian University of Technology,Dalian Liaoning 116024,China)
出处
《未来与发展》
2023年第4期43-49,36,共8页
Future and Development
基金
中央高校基本科研业务费“网络亚文化对大学生意识形态教育的影响研究”(DUT22RW214)
大连理工大学研究生教学改革基金项目“新媒体时代研究生教育‘导学共同体’的构建研究”(JG_2021052)。
关键词
看客
围观行为
心理结构
道德驱动
onlooker
spectator behavior
mental structure
moral drive
