摘要
在全球疫情形势依然严峻的形势下,官方媒体如何选择恰当的话语策略报道疫情,对内宣传疫情防控措施,对外介绍中国方案、传递中国温度,展现我国合作开放、积极正面的大国形象是当前的研究热点。在此背景下,以官方媒体对新冠疫情报道为语料来源,探讨篇际互文性作为话语策略在相关报道中的文本特征,并对其进行语用分析。研究显示:镶嵌型多用于对外传播中国理念,展现中国对国际社会的高度责任感;融合型常用于对内宣传正面抗疫事迹,坚定全国人民携手抗疫的信念,促进官方话语与大众话语的沟通;转换型多出现在新闻播报体裁中,通过呈现不同社会群体的抗疫心声,以达成众志成城的抗疫共识;链接型既用于向国内受众宣传疫情防控措施,也用以向国外受众传播中国携手各国战胜疫情的坚定决心。
As the global epidemic situation is still grim,how the official media choose an appropriate discourse strategy to report the real situation of covid-19,publicize the government’s prevention and control measures internally,introduce China’s programs to the outside world,convey China’s temperature,and show China’s cooperative,open and positive image as a big country has become a research hotspot.Under this social background,this research takes official media reports on covid-19 as the research data,explores the textual features of intertextuality as a discourse strategy in relevant reports,and conducts a pragmatic analysis of it.The research shows that the Mosaic type is mostly used to publicize China’s global thinking and to show China’s high sense of responsibility to the international community.The fusion type is often used to propagate the positive anti-epidemic deeds internally,to strengthen the belief that the people of the whole country should join hands,and to promote the communication between the official discourse and the public discourse.The transformation type mostly appears in the news broadcast.Through the transformation of the discourse and style of different social groups,the anti-epidemic aspirations of different people are shown to reach a consensus of unity.Linking is used not only to publicize the epidemic prevention and control measures to domestic audiences,but also to spread China’s firm determination to join hands with other countries to fight against the epidemic to foreign audiences.
作者
杨欣
YANG Xin(School of Foreign Languages,Chuzhou University,Chuzhou,Anhui 239000)
出处
《武夷学院学报》
2022年第10期41-45,共5页
Journal of Wuyi University
基金
安徽省哲学社会科学规划项目(AHSKQ2021D188)
安徽省教育厅高校人文社科重点基地一般项目(SK2020B18)
安徽省教育厅高校人文社科重点研究项目(SK2020A0507)
外研社科学研究项目(HX2022131)。
关键词
官方媒体话语
新冠疫情报道
篇际互文策略
official media discourse
Covid-19 reports
intertextual strategies
